Create world-class user experiences that
increase conversions and revenue.

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loxi logo
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Brands We've Worked For

Our Process

User Research

We start by understanding your customers and the market better than your competitors.

Growth Marketing

We create engaging digital experiences and build high conversion funnels.

CRO and Analytics

We measure, test, and optimize results by translating customer behavior into actionable business insights.

OUR WORK

Smarty

UI/UX Design, Software Development
UI/UX Design,
Software Development
Smarty is a powerful productivity software that makes life easier and more productive for busy professionals.
When the Smarty team came to Northpeak, they had a concept and a prototype; but they weren’t sure if the product could live up to its promise in a fiercely competitive market.
They also needed help in developing and launching the product and acquiring users. The job required expertise in user research, UX/UI design, software development, and user acquisition. The biggest challenge we faced was to make the software true to its promise of saving time while increasing productivity. The journey was tedious. The details were exhaustive. But for Northpeak, it wasn't the first time. By asking the right questions, talking with our target audience, and continuously iterating, Northpeak was able to transform a vision into a modern-day digital assistant that gives busy professionals their precious time back so they can enjoy the things that matter most to them.
“Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. montes, nascetur ridiculus mus. Donec quam felis, ultricies nec.”

Denzil Eden,
Founder & CEO

Joy Organics

CRO, DATA ANALYTICS
Joy Organics is a game changer. Not only do they carry the highest quality of CBD oil, it’s a business run entirely by family, with the utmost dedication to customer care. They were already a profitable business when they came to Northpeak in 2019, looking for a partner who understood data and how to translate it into actionable insights. Northpeak provided Joy Organics with a continuous, obsessive process of measuring the customer experience, testing features and products, and optimizing the site. Using both qualitative and quantitative research led to thoughtful, targeted strategizing that increased the company’s profits by 33%.
“As a CEO for a fast growing company, we live and die by the numbers. Navi and Northpeak help us stay on track and understand how our marketing is performing and where we should put more resources for the future.”

Joy Smith,
Chief Executive Officer

Hair To Chair

USER RESEARCH, UI/UX

Hair To Chair began as an app for independent hairstylists to take their business from paper to online. While it quickly gained users after launching, they knew a pivot would be necessary after noticing that most users stopped engaging with the app within a few weeks. Hair To Chair teamed up with Northpeak in the hopes that we could enable product-market fit and guide the design of the app.
We did this by pulling out all the stops with research. We leaned on Silicon Valley-tested techniques, brought in academic and tech experts, and pounded the pavement asking strangers for interviews.
Market validation takes longer than most people think, but through our process, Northpeak was able to articulate Hair To Chair’s problems and identify a new market before making recommendations for redesign. Now, Hair To Chair is an all-in-one leader for hairstylists on the rise.

“Lorem ipsum dolor sit amet, consectetuer adipiscing
elit. Aenean commodo ligula eget dolor. Aenean massa.
montes, nascetur ridiculus mus. Donec quam felis,
ultricies nec.”

DON BOOTS,
Founder

LOXI

USER ACQUISITION & RETENTION, VIDEOGRAPHY

Unconventional growth strategies launched LOXI, a startup in the multi-billion dollar women’s beauty industry, into 100% month over month growth for 4 months. Northpeak accelerated online sales from $0 to $100k in revenue in 100 days using paid ads + email marketing. Northpeak also produced a high impact video that generated 1.3M views, 6.6k shares and 1.2k comments.

“Within 90 days of working with Navi and Northpeak, our sales increased over 100%. If you’re new to the digital space, and have a chance to work with him, do it.”

YOGI RAMMOHAN,
CO-FOUNDER & CEO

Pre-Order Now

Conversion Rate Optimization
Pre-Order Now is a Shopify application that enables merchants to boost sales with pre-orders for out of stock products and test new products for Crowdfunding campaigns and Coming Soon launches.
Being a pioneer in its category, the app quickly reached thousands of installs and was showing impressive growth until competition started eroding its market share. When they came to Northpeak, their growth rate was nosediving and they feared the worst. Was competition the only problem in this situation? Could it be that a less-than-optimum user experience was partially responsible for the decline? Only research could provide the answers. We decided to follow a similar process that Silicon Valley startups and high growth companies like Facebook and Casper employ. After 4 months of data-driven adjustments and CRO strategies based on qualitative and quantitative research, Northpeak succeeded in increasing profits by 43%.

“Lorem ipsum dolor sit amet, consectetuer adipiscing
elit. Aenean commodo ligula eget dolor. Aenean massa.
montes, nascetur ridiculus mus. Donec quam felis,
ultricies nec.”

Chris Norton,
Founder

RPY Innovations

Web Design, Web Development
RPY, a payment and financial services firm, wanted to go digital in an industry traditionally driven by personal contacts and referrals.
When they came to Northpeak, they were looking to build an impressive online presence that would inspire trust in an elite upmarket audience of executives. They wanted a cross-channel digital platform that they could use to launch marketing campaigns, generate leads, and grow their business. Northpeak’s biggest challenge was to take the complicated payment solutions industry at the surface and transform it into a creative and engaging online experience using a modern and fresh lens. By intimately understanding the journey of an RPY customer through a head-on research blitz, Northpeak successfully created a seamless cross-channel digital experience to engage a sophisticated clientele and convert them into informed and interested customers.
“Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. montes, nascetur ridiculus mus. Donec quam felis, ultricies nec.”

Joseph Arthur,
Partner

Our Services

1. User Research

We help answer critical business questions through rapid prototyping and testing of ideas.

2. UI/UX DESIGN

We create engaging digital experiences through a research-driven process that delivers useful, inspiring products.

3. USER ACQUISITION & RETENTION

We build high conversion campaigns through a data-driven method that increases your conversion rate and reduces churn.

4. CONVERSION RATE OPTIMIZATION

We increase conversions and ROI through qualitative & quantitative research and our rigorous A/B testing process.

5. DATA ANALYTICS & REPORTING

We provide accurate tracking and reporting that helps you translate customer behavior into actionable business insights.

6. SOFTWARE DEVELOPMENT

We provide end-to-end web and mobile solutions from requirements, design, & agile development, to quality assurance & deployment.

1. USER RESEARCH

We help answer critical business questions through rapid prototyping and testing of ideas.

2. UI/UX Design

We create engaging digital experiences through a research-driven process that delivers useful, inspiring products.

3. User Acquisition & Retention

We build high conversion campaigns through a data-driven method that increases your conversion rate and reduces churn.

4. Conversion Rate Optimization

We increase conversions and ROI through qualitative & quantitative research and our rigorous A/B testing process.

5. Data Analytics & Reporting

We provide accurate tracking and reporting that helps you translate customer behavior into actionable business insights.

6. SOFTWARE DEVELOPMENT

We provide end-to-end web and mobile solutions from requirements, design, & agile development, to quality assurance & deployment.

About Us

Who We Are
  • We’re a full stack growth team with PhD holding UX researchers, Google, Facebook, & CXL certified marketers, full stack developers, data scientists, content marketers, and award-winning designers.
Who We Work With
  • We work with founders, owners, startups, and agencies.
Our Approach
  • We're a conversion rate optimization firm with a data & design-first approach.
  • We use the scientific method to make data-driven decisions.
  • We’re industry agnostic.
  • We’re students of human psychology.

Clients Choose Us Because

  • We have a proven track record taking client revenues from zero to 7-figures, scaling high-growth companies with conversion optimization, and working with Fortune 500 companies.
  • We move fast and keep you in the loop.
  • We’re available when you need us.
  • We believe in open and transparent communication.
  • We offer flexible contracts and a satisfaction guarantee - reach out to learn more.

Work With Us

Navi Kang is a 3x entrepreneur and CEO of Northpeak

Selected Accomplishments

  • Helped a nutrition company grow from $1M to over $5M in revenues in 1 year.
  • Boosted an ecommerce startup from $0 to $100k / month in 1 year.
  • Launched a restaurant using an open kitchen model and grew it to 20 employees.
  • Worked with a Fortune 100 financial institution to increase profits by $200,000 per year.
  • Served 17+ portfolio companies as an entrepreneur-in-residence at an early stage venture capital firm.
Northpeak